ONCE WHILE TRAVELLING
by WHEELER, TONY;WHEELER, MAUREEN
List Price: HK$ 250.00
¡@ISBN
9780670028474
¡@Subject
TRAVEL
¡@Publisher
PENGUIN BOOKS AUSTRALIA
¡@Publication
2005
¡@Edition
Paperback
¡@Version
Original
¡@Description
Lonely Planet Publications was born in 1973 when the Wheelers self-published a quirky travel guide. Across Asia on the Cheap. This was quickly followed by what soon became the backpackers¡¦ bible, South-East Asia on a Shoestring. Going boldly where no other travel publisher ad ventured, they catered for a new generation of independent, budget-conscious travelers long before the advent of mass tourism.
This is a unique mix of autobiography, corporate history and travel book. It traces Tony and Maureen Wheeler¡¦s personal story as well as the often bumpy evolution of their business into the world¡¦s largest independent travel publishing company. Above all, their memoir reveals the spirit of adventure that has made them, according to the New York Daily News, ¡¥the specialists in guiding weird folks to weird places¡¦
