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ADVERTISING PROMOTION AND OTHER ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS
by SHIMP, TERENCE A.;ANDREWS, J. CRAIG

List Price: HK$ 503.00

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¡@ISBN 9781133191421
¡@Subject BUSINESS & FINANCE
¡@Publisher SOUTH-WESTERN
¡@Publication 2013
¡@Edition Paperback
¡@Version ISE
¡@Description
 
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