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QUALITATIVE METHODS IN MANAGEMENT RESEARCH by GUMMESSON, E. (Paperback - 2000)
ISBN: 9780761920144
Subject: CAREERS
Publisher: SAGE
TOTAL RELATIONSHIP MARKETING: RETHINKING MARKETING MANAGEMENT: FROM 4PS TO 30RS by GUMMESSON, E. (Paperback - 1999)
ISBN: 9780750644631
Subject: BUSINESS & ECONOMICS
Publisher: BUTTERWORTH
   
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