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GUANXI: MICROSOFT, CHINA AND BILL GATES' PLAN TO WIN THE ROAD AHEAD by BUDERI, ROBERT (Paperback - 2006) ISBN: 9781905211227 Subject: CHINA Publisher: RANDOM HOUSE BUSINESS BOOKS UK Guanxi (gwan-shee), the Chinese term for the mutually beneficial relationships that are essential to success, tells the story of the juggernaut research lab that underpins Microsoft’s developing relationship with China. The gripping narrative moves between Beijing and the Microsoft headquarters in Redmond, WA, and follows the lab’s emergence as a centre of excellence for Chinese computer science. Microsoft has invested well over 100 million dollars and hired more than 400 of China’s best and brightest; what was once an outpost is now at the very heart of software research, creating dramatic payoffs for both Microsoft and China. As pundits rail against the ‘China threat’ to Western competitiveness and offer passionate arguments against outsourcing, Guanxi explores the true ramifications of China’s technological progress – and how it can be turned to everyone’s advantage. Guanxi is essential reading for business leaders, entrepreneurs and technology workers around the globe. |
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INVENTION THAT CHANGED THE WORLD by BUDERI, ROBERT (Paperback - 1997) ISBN: 684835290 Subject: SCIENCE Publisher: TOUCH |
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