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BREAKTHROUGH MARKETING PLANS: HOW TO STOP WASTING TIME AND START DRIVING GROWTH by CALKINS, TIM (Paperback - 2008)
ISBN: 9780230607576
Subject: BUSINESS & FINANCE
Publisher: PALGRAVE MACMILLAN
DEFENDING YOUR BRAND: HOW SMART COMPANIES USE DEFENSIVE STRATEGY TO DEAL WITH COMPETITIVE ATTACKS by CALKINS, TIM (Hardcover - 2012)
ISBN: 9780230340343
Subject: BUSINESS & FINANCE
Publisher: PALGRAVE MACMILLAN
KELLOGG ON BRANDING: THE MARKETING FACULTY OF THE KELLOGG SCHOOL OF MANAGEMENT by TYBOUT, ALICE M. (Hardcover - 2005)
ISBN: 9780471690160
Subject: BUSINESS & FINANCE
Publisher: JOHN WILEY & SONS, INC.
   
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