|
|
 |
 |
| Page : 1 | |
|
MASTERING WEB 2.0: TRANSFORM YOUR BUSINESS USING KEY WEBSITE AND SOCIAL MEDIA TOOLS by LINCOLN, SUSAN RICE (Paperback - 2009) ISBN: 9780749454661 Subject: BUSINESS & FINANCE Publisher: KOGAN PAGE Mastering Web 2.0 will help anyone, from the individual entrepreneur to organizations of any size, make sense of the confusing array of marketing options the internet has to offer. The Web is a very fragmented place, but Susan Rice Lincoln, an online branding and communications expert, pulls all the strands together to help you to make informed decisions and create an intelligent, holistic marketing strategy. She investigates the new tools of the web 2.0 world such as blogging, video casting, article and e-mail marketing, social media, search engine optimization, viral marketing and podcasts, describing how to put them all to good use, or select the most appropriate one for you. |
|
|
© Copyright 2021 SWINDON BOOK CO. LTD. All rights reserved.
Terms And Conditions | Privacy Statement
Terms And Conditions | Privacy Statement