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MISSION IN A BOTTLE: THE HONEST GUIDE TO DOING BUSINESS DIFFERENTLY - AND SUCCEEDING by GOLDMAN, SETH (Hardcover - 2013)
ISBN: 9780770437497
Subject: BUSINESS & FINANCE
Publisher: CROWN BUSINESS

A how-to guide for entrepreneurs everywhere, Goldman and Nalebuff's account of the founding of Honest Tea is fascinating and energetic. In 15 years, the duo built their simple passion for iced tea into a nationally recognized brand sold throughout the United States. In illustrated graphic novel style, the authors share the challenges and opportunities of building a business, and leave the reader with a valuable lesson on creativity and drive.
   
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